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About NLP

Simply put, NLP is a user manual for your brain

It integrates thought and the nervous system (Neuro),
communication and the power of language (Linguistic)
and the unconscious habits and patterns we run on (Programming) 

History of NLP

NLP was originally created by Richard Bandler and John Grinder in the mid 1970's. They developed a set of techniques by studying very successful therapists, Milton Erickson and Virginia Satir, and incorporated the ideas of Fritz Pearls and Gregory Bateson to create models (or patterns) to help people make incredible shifts in their life. NLP encompasses both a philosophy and cognitive behavioural psychology approach to change.

  • It is a solution based approach that has been developed and improved over last 30 years and updated for today’s world
  • NLP is the art and science of communication
  • NLP is a study of the difference that makes the difference

What is NLP?

NLP consists of a number of models of the structure of human subjective experience and then techniques based on those models. NLP is a way of exploring ‘how’ people think, identifying success and then applying these successful actions or beliefs in ways which work. NLP is heavily pragmatic: if a tool works, it's included, even if there's no current theory to back it up. As long as the models do actually work then NLP developers are generally not concerned to "prove" why. Our approach is "pretend it works, try it, and notice the results you get. If you don't get the result you want, try something else." 

Sweeten your life

Sugar NLP courses include coaching and training applications and have a strong humanistic education and therapy focus.

We believe that practice is the key to making learning permanent

We will give you all the support and encouragement you need to get the most from your training because the changes that can happen may have far reaching benefits which you may not have even begun to imagine yet.

NLP can help you …

  • Learn the key skills, behaviours and 'know how' of successful people
  • Create and fulfil your own meaningful personal and professional goals
  • Communicate more powerfully and sensitively
  • Enjoy relating to others more
  • Deal with 'difficult' people effectively
  • Acquire elegant and sophisticated ways of making changes for personal growth
  • Explore and enhance your emotional intelligence
  • Take your coaching and leadership skills to new levels of excellence and influence

Read more about NLP in action with our case studies
Read more about  standards in certification

View certification standards of the International NLP Trainers Association (INLPTA)